Why Computer Hardware Is Important

In this day and age, it is hard to deny the influence of technology in our lives. We live in an era where pretty much is automated and computerized. And amidst all the technological advancement that humankind has achieved, one important device has been created that will only sure to become more relevant to our lives as technology progresses, the computer. No one can deny that computers are now an essential part of our lives, the same way a cell phone and television does. It is safe to say that in this day and age, having no computer would be an inconvenience. Which is why it is important that we know the how our computer works so that we would be aware of the things that we should do in case it stops working. The hardware of the computer is considered to be the most important because without it, it will simply not work.

Simply put if you know how to handle the hardware of a computer and know each of their function for the unit, then you can easily determine what the problem is in case the unit stops functioning. In order to be familiar with basic computer troubleshooting, then you also need to be familiar with computer hardware. A good example of this is the memory of the computer (RAM). All programs and applications that are ran in a computer needs memory. Without RAM it simply won’t function. Aside from that, even if you have a RAM but it does have the specifications to keep up with the programs that are being ran, then the operation would be slowed down to a crawl. So when it comes to computer hardware, you have to make sure that it is not obsolete, so you need to upgrade depending on what sort of program that you are usually using.

When handling computer hardware, you have to keep in mind some safety measures so you can manipulate the unit safely. Before opening any computer cases, you have to make sure that the unit is unplugged or you might risk electrocution or shocks. While checking your hardware components, always check for damaged parts because that is most likely the one that is causing problems. When inserting components and parts, you have to remember that if it doesn’t fit, then most likely you are inserting it on the wrong slot. If it does not fit, then do not force it or you will risk breaking the component. Before touching any parts inside the unit, make sure that you discharge yourself first by through a grounded metal object or you can use an anti-static wrist strap or mat which is sold in stores for cheap.

By knowing and analyzing every computer hardware part you will know about its importance and if it ever breaks down then you can perform the proper troubleshooting steps. Every hardware component is important for the computer’s operation. The performance of your computer largely depends on how good your hardware is, so be sure that they are always in good working condition.

Various Types Of Computer Repair Services

There are numerous computer repair services, hence before choosing a right one it is important to know if the provider will provide you the required service; otherwise all the research work will be wasted. In order to give a better judgment, you should be aware of all the types of repair services.

Mentioned below are the computer repair services that are commonly offered:

• Virus removal: In this type of service, the providers ensure that the virus will be removed without risking the data or the information. There are independent service providers that only remove viruses. You can also get this service online, besides a complete service includes everything that is required to bring the computer into a safe condition.

• Hardware repairs: This is related to many physical damages that are incurred by the computer, or its accessories. This includes any dents, paint jobs or other structural issues that might be faced by the computers.

• Accessories repair: There are numerous accessories with a computer, like scanners, and printers, etc. which might need a repair due to damage. A person specialized in computer hardware would not necessarily be aware of the techniques and methods required, as both have different components. They might also provide advisory services regarding this or any other matter.

• Data recovery: Sometimes due to certain issues, your data might get lost. This might be irrecoverable for you; but a professional can easily recover the data by tracking the information. This is an extremely sensitive matter, hence a high quality service should be chosen. A low quality work might result in permanent loss of data; making it impossible for an experienced professional to recover it.

• Troubleshooting and networking errors: These are the two most common types of services which can get complicated. They include network installation, and the related problems.

• Maintenance services: A computer requires constant updating and tune ups, as it not only enhances the working speed of the computer, but also increases its lifetime. It includes rebooting, updating, and installing the new windows or general inspections.

• Customization: This service has become less common in the current period, but you can ask a computer repair provider to build a customized computer for you with specific features. One important factor is the stability, so you should ask the provider about its stability.

• Tutoring: With the current fame of this business, many people show interest in learning about computer repair. That’s why many institutions offer tutoring services to people about different techniques and types of repair services. You can specialize in any type, or get an entire course, as it will be good for starting your own business or to save future repair costs.

Now that you are aware of the different types, you can easily choose what you require.

10 Office Products That Need to Be Replenished Frequently

Some office products can be bought once and last many years until they’re damaged, lost or become outdated. Others will require regular replenishment to maintain your stocks and ensure your office can function professionally and efficiently. Here are 10 such items that you may wish to include when placing your next office products order.

1. Sellotape may not be used that frequently in offices, but when it is required it tends to be with some urgency – such as reinforcing packaging that needs to be sent to a customer. For that reason, it’s always a good idea to keep a regular check to make sure somebody hasn’t used up the last reel.

2. Post it notes also tend to run out quickly, largely due to their overwhelming popularity amongst office staff. They’re great for messages, reminders and other notes, so make sure your staff have access to them as and when they’re needed.

3. A stapler may last a lifetime, but the staples won’t. They’re used for keeping important files together, both for internal and external use. If it’s been a while since you last checked your staples stock, do so before placing your next order.

4. Running out of paper when you need to print an important document, such as for a proposal or internal memo, could lead to an embarrassing situation. Ensuring you have plenty of printer paper is therefore very important. You may want to order more than just your standard A4 paper, too. Important documents that are going to clients and suppliers may need to be printed on high quality printer paper.

5. You’ll also need to make sure your printers have enough ink in them. This one can strike unexpectedly if regular checks do not take place, so it pays to have quite a few spares in the office products cupboard. However, make sure you’re keeping a close eye on what you have in reserve.

6. Printers aren’t the only machines that require ink. You should also check your photocopier to ensure that you have enough cartridges for it. Needing to run off several copies of important documents when the copier is out of ink can cause problems on a number of levels.

7. If your office sends a lot of postal correspondence, such as for posting out cheques or invoices, it will need a good supply of envelopes in order to make sure the finance and admin departments function properly.

8. Run out of office coffee and you’ll know about it soon enough. Staff will require the kitchen to be well-stocked with teas, coffee and milk, so when anything like this runs out, placing an order for replacements will be a top priority. Ideally, you’ll want to place your order when stocks are running low, rather than leaving it until your staff complain.

9. Pens go missing. A lot. And you never want to be in the embarrassing position of not having anything to write with. It’s a good idea to order lots of blue or black ink pens, as well as a few reds (as they always come in handy).

10. You’ll also need to make sure your staff have access to fresh writing pads for taking notes, brainstorming ideas and storing important information.

Advertising As A Tool Of Communication

Advertising is a form of mass communication with the public. It is usually one sided i.e. from the company to the buyer/potential user of the product. It is a form of communication that typically attempts to persuade the potential customers to purchase or consume more of a particular brand of product/services. As rightly defined by Bovee, “Advertising is the non-personal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through the various media.”

Advertising an important tool of communication is use to promote commercial goods and services, it can also be used to inform, educate and motivate the public about non-commercial issues such as AIDS, Don’t drink and drive, Polio, Save water, electricity, animals and trees etc. “Advertising justifies its existence when used in the public interest – it is much too powerful tool to use solely for commercial purposes.” – Attributed to Howard Gossage by David Ogilvy.

Advertising is most effective with products that can be differentiated from similar products based on consumer accepted quality difference. Tom Egelhoff has classified advertising in 6 types, i.e. for company image, name brands, advertising service instead of a product, business-to-business advertising, co-op advertising and public service advertising. Television, Radio, Cinema, Magazine, Journal, Newspaper, Video Game, Internet, Billboard, Transit Cards, Sandwich Board, Skywriting are the different mediums used to deliver the message. The companies choose the method according to the cost, budget, target audiences and their response. However, word of mouth advertising/ personal recommendations is an unpaid form of advertising which can provide good exposure at minimum cost.

Various new forms of advertising are growing rapidly. One of them is Social Networking Advertising. It’s an online advertising with a focus on social networking sites and use of the internet/ World Wide Web in order to deliver marketing messages and attract customers. The other is E-Mail advertising; E-Mail Marketing is often known as “opt-in-email advertising” to distinguish it from spam. “I believe ‘credibility’ is one of the biggest issues yet to be addressed by Internet advertisers. Everyone has their eye on ‘privacy’ as a critical concern, but credibility will be far more enabling or disabling to website profitability. A company can have a web presence and, unless the brand name is familiar, consumers have no way of knowing whether it’s a big company, a small company, an honest company, or a single scoundrel. I may be worried about my personal data being disclosed in violation of my privacy, but I’m far more concerned about whether or not the person or company with whom I’m dealing is reputable. Can I believe their claims? Will I have a recourse if something is wrong with the merchandise? Credibility no longer is strictly a brick-and-morter issue. I can’t judge someone by their place of business, when I conduct that business on the Internet. I can’t grasp a hand and look into their eyes to judge their veracity. Credibility is a huge issue.” – Jef Richard.

For a message to be effective keep it short, simple, crisp and easy to absorb. It is essential to translate the products/services offer into meaningful customer benefit by advertising and to build awareness and generate response. REMEMBER: – THE AIDA MODEL -ATTENTION, INTEREST, DESIRE AND ACTION.

In the modern scenario, most of the companies outsource their advertising activities to an advertising/ad agency which is a service business dedicated to creating, planning and handling advertising and sometimes also performs other forms of promotion like public relations, publicity and sales promotion for its client. Departments of the advertising agency includes: – The Creative Department (who creates an actual advertisement), Account Service (who is responsible for co-ordinating the creative team, the client, media and the production staff), Creative Service Production (here the employees are the people who have contacts with the suppliers of various creative media), Other department and Personnel. (like public relations). As said by David Ogilvy once that the relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account.

Thus, I would conclude by the famous words of Bruce Barton (1955), “Advertising is of the very essence of democracy. An election goes on every minute of the business day across the counters of hundreds of thousands of stores and shops where the customers state their preferences and determine which manufacturer and which product shall be the leader today, and which shall lead tomorrow.”